If there’s one thing we know about the online gambling market, it’s that constant development is key to keeping your brand alive. Working hard on new content, expansions, and innovative features is a crucial part of growing as a company, and some of the most successful brands in the field know this well. Among them, you’ll find powerhouses like NetEnt and Red Tiger. Both suppliers are some of the biggest names on the scene, and in their latest venture, they’ve struck up a partnership with South African gambling operator Supabets!
About the Deal with Supabets
As we already mentioned, expanding to new territories is one of the ways to take your brand to the next level. NetEnt and Red Tiger know this well, which is why they’re found the perfect entry to the African market through Supabets. With this deal, the operator will become the first casino with a slot selection! Naturally, this works to everyone’s advantage. On one end, Red Tiger and NetEnt can now feature their games across South Africa, Ghana, Zimbabwe, and Tanzania, as these are the territories Supabet reaches.
The South African operator also has plenty to gain from this partnership. With a new selection of top-tier slots on its side, it’s bound to attract plenty of users interested in this game category. What’s more, their scarcity in the African gambling market gives it an even bigger advantage. Since they’re practically exclusive to its brand, it’s the only place in the region fans can give them a try!
About the Partners
We’ve mentioned the sides involved in this deal, but we haven’t given much information about them. You’ve likely heard of NetEnt and Red Tiger before. The former is a leading force in the iGaming field, supplying top-quality games to some of the best casinos on the market. It’s popular for its unique approach to content, frequently dishing out innovations for its excellent platform.
The latter is another casino software brand that’s popular for its games. Slots are Red Tiger’s bread and butter, so it’s easy to find its games thriving in many online casinos. Besides slots, it’s also known for developing modern table games that bring a classic feel to the 21st century! Of course, one of the brand’s biggest achievements is providing market-leading engagement tools. These are widely considered the blueprint for modern customer engagement, making the company a big deal in and out of the gambling field.
What’s Next?
As it stands, the deal includes 175 games that are to be added to the Supabets platform. Of course, this is just an initial projection. All three partners are excited about their collaboration and where it
might lead, so we’ll likely see this number grow exponentially down the line. As for other types of content, there’s nothing on paper yet. While players would be delighted if the Live Casino games by these suppliers also make the list, that might be a step for the future.
